By Pepper Parr
BURLINGTON, ON July 25, 2012 Aldershot High School took the cash – $1000 donated by Burlington Mall, which was the prize for the school with the best Eco-Club. The cash goes to the high school`s Eco-Club – each of the Youth Ambassadors at Aldershot got $100 gift cards.
This is the second year in a row that Aldershot High has taken the prize.
The BT-YA program launched in September 2011 with two ambassadors from three participating high schools; Aldershot, Bateman and Nelson. The BT-YA program, in partnership with BurlingtonGreen and its youth network, is designed to help promote environmental messages and lead transit awareness through local high schools. The ambassadors are in charge of promoting environmental messages, leading in transit awareness and running events in their high schools, in exchange for rewards like gift cards, movie passes or PRESTO cards, as well as cash rewards to their school Eco-club initiatives. The program helps youth build leadership skills and expand their knowledge of promotion and marketing.
From the left: Kale Black, BurlingtonGreen; Sandra Maxwell, Burlington Transit marketing coordinator, Ward 1 Councillor Rick Craven, Billi Krochuk, Aldershot Highschool BT-YA; Donna Shepherd, Burlington Transit director; Paul Carvalho, Burlington Mall operations manager.
“The BT-YA program is all about being eco-friendly and having youth lead in creating a better future. Our young people, including leaders like the BT-YAs have played a valuable role in fulfilling our future goals of creating a green Burlington by promoting transit in their high schools and through events such as World Car-Free Day,” said Ward 1 Councillor Rick Craven.
