Meal Kits: HelloFresh vs Chefs Plate vs MissFresh

 

News 100 redBy Steve Marks

December 2, 2020

BURLINGTON, ON

 

Canadian Meal Kit Standoff: HelloFresh Vs Chefs Plate vs MissFresh

It’s been a good few years since meal kits first hit the Canadian market. In the beginning, when companies like HelloFresh arrived fresh off success in Germany, they made a concerted effort to become household names. Chances are you have seen popular YouTubers reviewing various meal kits, doing their best to sell you on the concept.

If you are new to the idea, meal kits are an alternative to both cooking dinner from scratch and getting takeout. Instead, the provider sends you a box of prepared ingredients, including a simple recipe for you to follow. You get to cook healthy and fresh meals without spending ages chopping vegetables.

These companies have evolved over the years to suit a wide range of diets as well as price ranges. Since COVID-19 hit, they have been a great option for people who got tired of the few options available from restaurants and fast food chains.

But which Canadian meal kit is the best? Three of the most popular are HelloFresh, Chefs Plate, and MissFresh.

Let’s compare the features of HelloFresh vs Chefs Plate vs MissFresh.

HelloFresh vs Chefs Plate vs MissFresh

These three companies all offer specific features. As they each have subscription boxes, in which you can get three or four meals a week, it is possible to compare them fairly directly.

Let’s start with HelloFresh vs Chefs Plate. As a disclaimer, it is important to note that HelloFresh acquired Chefs Plate in 2018. While the two divisions still offer very different products, you will be dealing with the same company. Therefore, if you have an issue with one division’s customer service or company ethics, you will likely have the same issues with the other.

HelloFresh is the most comprehensive, wide-ranging meal kit solution. With HelloFresh, you can choose from 22 meals every week. These meals are somewhat more time-consuming than Chefs Plate meals, taking about thirty minutes each to prepare and cook. While this is still minimal compared to cooking from scratch, it might not suit those with a busier schedule.

HelloFresh offers excellent quality and range but it comes at a price. A weekly meal kit, that serves two people, will cost you close to $80. That amounts to $11.49 per serving.

chefs plate logo

Chefs Plate has become the budget option – same corporate commitment, same dedication

Chefs Plate has become the budget option within the parent company. While still offering quality in terms of healthy eating and delicious food, their range is smaller and individual meals are simpler. This will suit some in terms of time – their recipes take approximately fifteen minutes to cook, which nearly everyone can manage.

They have fifteen meals to choose from each week. A weekly box of three meals for two people will cost you just $30. That is only $5 per serving.

Let’s talk about MissFresh. MissFresh meal kits are on the more expensive side, which makes HelloFresh vs MissFresh the most appropriate comparison.

Montreal-based MissFresh is owned by the Metro grocery chain, and sources food from the same farms and vendors. If you love the grocery chain, you might appreciate the fact that MissFresh offers the option to add breakfast foods and snacks, although these are basic, packaged products rather than kits of their own.

MissFresh is only available if you live in Quebec or Ontario. While they have a decent range, especially for picky eaters and people with specific dietary needs, they still do not quite match the range and quality of HelloFresh.

Their meals are similarly priced, with each serving coming to between $8.75 and $11.17.

Therefore, as MissFresh still has some catching up to do on the big names, the competition comes down to Chefs Plate vs HelloFresh.

Chefs Plate vs HelloFresh: Suit Your Own Lifestyle

When choosing between Chefs Plate and HelloFresh, you are not deciding on quality. Both offer great tasting, healthy meals. Rather, you are choosing which one best suits your own lifestyle.

Hello fresh pic

HelloFresh provides more options every week and their food is more complex.

If you have the budget and time available, go with HelloFresh. They provide more options every week and their food is more complex.

However, if you are trying to save money or barely have a minute in the day, Chefs Plate offers the ideal alternative. Considering you are not going to be eating their meals every day of the week, and can always take a week off, there is no risk of getting tired of their range.

Both companies constantly update their range, providing new meals to match customers’ tastes. They are both convenient, with deliveries available throughout Canada. Because their boxes are well insulated, you do not even have to be home when they are delivered.

Give HelloFresh or Chefs Plate a try. Even if you tend to do your own cooking multiple days a week, you might find that meal kits offer meals not in your repertoire, and that the time it saves you is well worth it.

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