The week that was in the federal election: Rivers on what media and advertising have done to determine the outcome.

By Ray Rivers

September 7, 2015

BURLINGTON, ON

Each week between now and the day we all vote, October 19th, Ray Rivers is going to give Gazette readers his take on how the election is going. The week that was will appear every Monday morning.

Thanks to a reader it has been brought to my attention that the report of the father of the drowned refugee child refusing Canadian citizenship was false, despite its broad reporting by media including the CBC and National Post. Please disregard that line in the column for that reason and if interested please take the time to consult….

https://canadalandshow.com/article/media-fact-check-what-press-got-wrong-about-alan-kurdi-and-what-it-got-right

Note from that website that…”As National Post editor Jen Gerson suggests, the blunders in reporting this breaking news story do not change the core substance of it: the drowned boy whose picture made the world suddenly care about the refugee crisis might have found refuge in Canada. His family had tried. Our Immigration Minister was directly approached about this specific case.

The story would have been no less impactful had it been reported accurately, and there is no evidence to suggest that the mistakes were made out of partisan bias or intent to sensationalize or deceive. They were mistakes, which often happen in breaking news stories.”

Thanks again to readers who take the time to contribute to the discussion. It is exactly for situations like this that I include my primary source

Ray

Advertising – it’s what chews up so much of the money in election campaigns. And, of course, it usually works, though not always as expected. For example, the Conservative ads prior to the last election in 2011, implying that Liberal leader Ignatieff had returned to Canada out of opportunism rather the welfare of Canadians, may have helped knock the Liberals into the Parliamentary basement.

This advertisements did some damage – will it come back to haunt the Conservatives?

This time the Tories have taken aim at another Liberal leader, Mr. Trudeau, claiming that he is ‘just not ready’ to be PM. And one pollster is claiming that it has already been effective in dissuading otherwise Liberal voters. Of course, that seems to fly in the face of the latest CBC ‘poll tracker’ which has the Liberals slipping into second spot, ahead of their Tory arch-enemies and closing the gap with the front running NDP.

One has to recall how the Conservatives blew it big time when Kim Campbell was running in 1993. Tory strategists, including the current Toronto mayor of the same name, had ordered up a series of four ads depicting Mr. Chretien as unsuitable for the big job. The images used were unflattering, highlighting a childhood illness which had left him slightly disfigured.

Despite protestations by her campaign team, Campbell pulled the ad in response to a chorus of public protestations. But it was too late and the Conservatives were decimated at the polls, dropping to only two seats.

Mike Duffy is on trail – hard to realize that with the way the proceedings in the courtroom are going.

Mr. Harper’s drop in the latest polls reflects a campaign gone awry. The Duffy Senate scandal is still in people’s minds and nobody believes that Mr. Harper didn’t know about the payment nor try to cover it up. If anything will tick off the public, it is an almost never-ending stream of lies.

Then there is the sad state of the economy, covered in my regular column a week ago. The PM’s has been cherry-picking the statistics to put on a happy face on what is pretty clearly bad news – but nobody is buying.

Most recently Canada’s failure in the Syria/Iraq refugee crisis has demonstrated an inexplicable level of incompetence in administration and policy. The minister, Chris Alexander, clumsily and stupidly attacked the media while being interviewed on CBC’s ‘Power and Politics’. The next day, in an admission of his failure, Alexander postponed campaigning so he could return to his office to fix what he should have taken care of months earlier.

This issue has come back all the way to Harper heartland. While other Calgarians were protesting the refugee mess, the City’s popular mayor, Mr. Nenshi, added his voice. He attacked the PM’s response to the crisis and Alexander’s performance. Nenshi demanded bringing back ministerial responsibility and accountability, code words for somebody needs to be fired.

And that would be the Minister, who is apparently unable to answer Nenshi’s questions on how many refugees Canada will accept or even how many have been admitted so far. Meanwhile the father of the drowned young boy, who has brought this issue to light, is so upset he has turned down a belated offer of Canadian citizenship.

As a political advertisement – this one worked. Iggnatief lost his own seat and did indeed return to Harvard University – truth in advertising?

Also newsworthy, the PM’s wife, Laureen, appears to disagree with her husband’s views on Marijuana and his so-called ‘tough on crime’ mandatory sentencing policy. And then, the Conservative internet folks seem to be unable to locate and use the right images to go along with their social media stories. One would expect such sloppiness from a losing campaign.

And nobody, it seems, wants Mr. Harper to lose this election more than newly crowned Mrs. Universe. Ashley Burnham, a Canadian of Cree origin has called on the country’s first nations to help vote him out of office.

Ashley Burham, a Cree, was named Miss Universe – and is not a fan of the Prime Minister – thinks she can persuade the Aboriginal community to vote this time and vote for someone else

Finally, there is pee-gate. Yes, the Conservative candidate in a Toronto area Riding is caught on camera urinating into a homeowner’s coffee cup and putting it back in the sink, while doing a home repair (his business line). This story is now trending on Twitter and prompting one tweet, “Too bad the Conservatives are no longer progressive, so we could argue whether Jerry Bance is a small p or big P candidate”.

If Mr. Harper’s house of cards includes using his considerable financial capability, particularly during this super-long election campaign period, to fill the airwaves with attack ads, he is in trouble. He knows the opposition can’t match him with attack ads of their own. But with all the bad news the PM has been generating his opponents don’t need them.

Ray Rivers writes weekly on both federal and provincial politics, applying his more than 25 years as a federal bureaucrat to his thinking. Rivers was a candidate for provincial office in Burlington where he ran as a Liberal against Cam Jackson in 1995, the year Mike Harris and the Common Sense Revolution swept the province. Rivers is no longer active with any political party.

Background links:

 ‘Just Not Ready’

Mulcair is Ready

Poll Tracker

Chretien Ads

Nenshi

Laureen

Social Media Sloppy

Mrs. Universe

Refuses Citizenship

Pee in a Cup