The New Media - replacing print with digital has changed the way news is delivered

By Pepper Parr

October 7th, 2024

BURLINGTON, ON

First of  series on the changes taking place in print media and the challenge keeping the public informed.

This is National newspaper week; an occasion to look at the challenges the news business faces.

That daily newspaper that was read in most households in the evening or the paper that was delivered in the morning before Dad left for work are things of the past.

Once the largest newspaper in western GTA – the Spectator struggles to stay alive.

We no longer have daily newspapers, or weekly newspaper that tell us what is going on in our communities, provinces, the rest of the country or the world.

There are some daily newspaper being published. The Hamilton Spectator comes out six days a week but it is not the powerful local daily it once was.

Except for a small number of daily newspapers that are national in scope – the New York Times, the Washington Post or the Los Angeles Times – include some of the financial press like the Wall Street Journal or the Financial Times and that is what we have. There are exceptions but they are few and far between.

Those publications have reasonably robust advertising bases that fund the operation; everyone else was taken out by services based on the internet.

Craig’s List and Kajiji killed Classified Advertising; a service that drew in millions in revenue with little in the way of editorial expense other than taking down the information and setting it all up under the dozens of classifications. It was a brilliant idea that has been with us for centuries in different forms.

Classified advertising was phenomenally successful

Newspaper revenue from classifieds advertisements decreased continually as internet classifieds grew. Classified advertising at some of the larger newspaper chains dropped by 14% to 20% in 2007, while traffic to classified sites grew by 23%.

This was the beginning of the end for print newspapers. It took an additional decade and a half for the business side of newspapers to realize that they were in serious trouble – by that time it was too late.

In the past year the Toronto Star pulled the plug on their Metroland unit that published close to 50 weekly newspapers in the province.

Soon after Kajiji was created others created versions of online advertising that included photographs – it was classified with colour and all on line.

Without a financial base print was dead – going on line was the answer but it took time for the larger media companies to figure that out.

Newspapers could tell a story – they had sections that reported on business – the Globe and Mail Report on Business being the most successful. Ironic that while very good at reporting news they were not able to see how what they were reporting was going to impact them. They weren’t able to see the fundamental change that was taking place.

An interesting example of the newspaper that saw the change coming and found a way to change their business model.
The Toronto Star and LaPresse, the largest French newspaper in Quebec, formed a joint venture with the Toronto Star to create a digital version of the newspaper and publish as online newspapers.

Going totally digital worked for Montreal’s French language newspaper.

It worked for LaPresse – the Star was never able to convince their readers that online was going to be the way you got your news.

In 2016, a few years after the launch of La Presse+, print was restricted to Saturdays and shortly thereafter, on 31 December 2017, the last newspaper was printed.

Publisher Guy Crevier says the paper will become the world’s first major daily to go completely digital on weekdays as it responds to a permanent shift in advertising spending.

Guy Crevier, publisher of LaPresse, pointed out that the North American newspaper sector had lost 63 per cent of its revenues — or $29 billion — over the past decade. “There is nobody who can survive in an environment like that.

The Toronto Star was losing far too much money – the family trust that held a majority of the voting shares accepted an offer to sell the newspaper.

Nicole MacIntyre – Toronto Star editor

The newspaper was acquired by NordStar Capital on May 26, 2020, after the board of Torstar voted to sell the company to the investment firm for CA$52 million—making Torstar a privately held company.

The two businessmen, Jordan Bitove and Paul Rivett bought the newspaper along with the regional newspapers and the chain of weeklies, and found that they didn’t share the same vision for the Toronto Star.  Bitove bought out Rivett.  In July the Star appointed Nicole MacIntyre as editor.

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Burlington considering a new media; going for a Town Crier to deliver the Mayors words.

By Staff

BURLINGTON, ON March 14, 2011  –  David Vollick got asked to help at a church event awhile ago – they needed someone with a loud voice to let people know about the different events that were taking place one Christmas Season.  They dressed him up a bit and gave him a bell to ring and that planted the deed of an idea in Dave’s mind that resulted in his appearing before a city council committee to suggest that Burlington might get itself a Town Crier.

Costs $50. to clean and press the uniform – but he is pretty isn’t he.  David Vollick as a Town Crier.

Costs $50. to clean and press the uniform – but he is pretty isn’t he. David Vollick as a Town Crier.

Council kind of liked the idea and sent it off to staff to consider all the implications and sometime later this year the city will probably have a Town Crier of its very own.  Vollick wasn’t asking Council to pay him to do the job but he did point at that the people getting the benefit of the Crier usually pay a small stipend to cover the cost of cleaning the elaborate uniform they wear..  As Dave pointed out ”it costs $50. to have this uniform cleaned and pressed.”

His wife Barbara often joins him at any events he works.  What council heard was that Crier could read out the public declarations that are made by the Mayor.   Girl Guide Month or Small Business Week – the range is immense.  There could be a proclamation made on Canada Day.

The first documented use of a Town Crier was in1066, after the Norman Invasion of England.  Criers were regularly used after that  by the ruling King or Queen to inform all the citizens of their orders and decrees. To this day old English law still protects Criers from being Hindered or Heckled whilst carrying out their duties.

The term “Posting A Notice” comes from the act of the Town Crier attaching the notice or Proclamation he had read to the door post of the local Inn or Tavern.

Citizens of the towns relied on the crier for the information, be it good or bad news. Criers were not always men.  Many Town Criers were women. Bells were not the only attention getting device. In Holland a Gong was the instrument of choice for many, and in France they used a Drum, or a Hunting Horn.

Criers where often old military veterans who could read and write but who had fallen on hard times. The position of Town Crier gave them employment and a pension.  The position of Town Crier has often been passed from one generation to the next.

Council directed the City Manager to investigate the idea of establishing an Official Town Crier for Burlington, looking into the costs and report back to the Community Services committee by April 20.

David Vollick ably assisted by his wife Barbara.

David Vollick ably assisted by his wife Barbara.

The intention was to hold a contest for a crier if the city manager could find a benefit for the city.  Tourism Burlington was reported to like the idea and Vollick could see the Crier being used for store openings and other events that wanted to draw public attention.

We just might see someone at City Hall reading out a Proclamation on Canada Day while the cyclists zoom by.

[retweet]

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When a local newspaper folds - everyone takes the hit - city has an opportunity to step in and support the existing local media

By Pepper Parr

January 3rd, 2024

BURLINGTON, ON

 

There wasn’t much in the way of notice.

The last print edition of the Burlington Post was printed on September 15th.  The public got the news a day before.  The Post is one of 70 local newspapers that are part of Metroland.

What does all this mean to Burlington?

John Best, a colleague who publishes the Bay Observer put it very well when he said: “Locally, the biggest danger is in a community like Burlington, where on a good day there would have been one or two people at the media table at City Council or Board of Education meetings—now maybe none.

“Burlington Council with only seven members is already more or less devoid of any real debate, its seven members apparently in broad agreement on almost everything, or if they don’t, they hash it out somewhere else. The small size of the council is a factor that makes it easier to keep members in line, and the lack of media scrutiny outside of online disruptors like the Burlington Gazette have led to a country-club atmosphere. This is a council that put its heads together in 2022 and decided to keep the $100 million cost of the Bateman Community Centre Project a secret until after they were all safely re-elected. Media scrutiny has diminished in Burlington right at the time when a whole lot more is needed.”

Loosing a print media is significant and a clear understanding of just what happened to the Post and the other Metroland newspapers matters

Nordstar Capital LP owns the Toronto Star which is struggling. The Toronto Star owned Metroland.  “Metroland was losing money;  working furiously to find a solution but realized they were at a  point where they simply couldn’t pay their expenses.  Torstar chief executive officer Neil Oliver said at a creditor meeting held in November. That “Metroland is not out of the woods with the proposal, we believe it gives the remaining team and properties the opportunity to be viable for the long term.”

Metroland cited the challenging economic environment for newspapers – particularly the steep decline in print advertising revenue – for its financial troubles. The company’s papers have faced a “sizable loss of readership” and revenue has fallen more than 10 per cent each year for the past three years, according to Grant Thornton, an accounting firm.

Metroland said in mid-September that it planned to make a proposal pursuant to Canada’s Bankruptcy and Insolvency Act, and it followed up in mid-October with the plan.

In his report to creditors, Grant Thornton trustee Jonathan Krieger recommends a “Yes” for the vote scheduled for Tuesday, which would give unsecured creditors 13 cents on the dollar for their claims. Key to this analysis, of course, is just how much Metroland’s assets are worth.

The news business has changed.

Among those creditors were the news reporters who no longer have jobs.

“There was no discernible enterprise value for a business that has lost $10-million in the past year alone” adding that Metroland “held numerous M&A discussions with prospective buyers over the past year and could not procure a successful cash bid for any of the newspapers,” he said. The $20-million in equity stakes are undisclosed because they are “subject to confidentiality provisions.”

However, unlike other corporate reorganizations where the stockholders get wiped out in order to pay creditors, Torstar will emerge from this process maintaining its 100-per-cent ownership of Metroland, with all of its assets.

It would not be incorrect to say that there are some shady issues surrounding how the Star managed to dump the Metroland employees, offer them pennies on the dollar and try to get some federal money for them.

If the creditors had said No to the proposal that was before them they would have been given five cents on the dollar, not 13 but Metroland would have been bankrupt – dead.  But because the offer was accepted by the creditors Metroland is in receivership which means it is still operating.

The plan was recommended by an independent trustee employed by Grant Thornton, charged with operating in the interest of all the stakeholders in the matter. Some observers felt the trustee’s report was thin on details to make creditors wonder whether they have enough information to make an informed decision.

Creditors of insolvent newspaper chain Metroland Media Group Ltd. voted to approve a proposal on Monday that would see the company pay pennies on the dollar to restructure its debt and avoid bankruptcy.

Metroland sought creditor protection on Sept. 15 with liabilities totalling more than $78-million. The publisher laid off 605 employees, nearly two-thirds of its work force, without paying severance or termination pay, while other employees who took voluntary buyout packages earlier this year had their salary continuance payments cut off.

A restructuring proposal like the one filed by Metroland allows a troubled company to address its debt and avoid a bankruptcy filing. Had creditors voted against Metroland’s proposal, the company would have been deemed bankrupt under the Bankruptcy and Insolvency Act.

Accepting the proposal meant that Metroland was kept alive while the 600+ employees looked at empty wallets.

The amount to be paid to creditors is not finalized. Metroland intends to apply to the federal government’s Wage Earner Protection Program, (WEPP) which offers payment to former employees stemming from a bankruptcy or receivership.

If WEPP is approved, former employees will receive 17 cents on the dollar for the balance of their claims, in addition to other payments. Other unsecured creditors would receive the same repayment percentage.

Lawyers for Metroland scheduled a court date to seek WEPP in late November, but the Department of Justice indicated it would oppose the motion. Metroland is still an operating company, and not in bankruptcy. The company then arranged to have a receiver appointed over its inventory, which could aid in its WEPP application.

“We believe that the likelihood of WEPP being eligible for this company is likely enhanced by virtue of that receivership,” Grant Thornton partner Jonathan Krieger said at the creditor meeting on Monday.

What does this mean to the communities across the province that relied on their local newspaper for news on current events..

Burlington had to decide recently where it would place notices they are required to publish under both the Municipal Act and the Planning Act.

Burlington is currently served by four online newspapers.  The Gazette, which was the first online paper to be recognized by what was then the Ontario Press Council in 2010.  The Post has become an online newspaper, the Bay Observer serves the Burlington market as does Burlington Today, a recent addition to the Burlington market.

The ceasing of the print publication of The Burlington Post has multi-faceted impacts on how the City provides public notice.

Whereas the Municipal Act, 2001 allows municipalities for more flexibility, other legislation is very specific as to the manner in which notice is given.

Staff have undertaken a review of the City’s Public Notice Policy and are seeking to make amendments where publication in a newspaper is not a prescribed requirement under the Municipal Act, 2001. Amendments to the Public Notice Policy are based on the findings summarized below:

Based on the above definition and the definition included in the policy, The Hamilton Spectator has been determined as the paper of record for the City of Burlington in the absence of a local newspaper such as The Burlington Post. The Hamilton Spectator is a daily newspaper with 4,673 subscribers in Burlington compared to The Toronto Star at 1,152 subscribers.

The Public Notice Policy provides minimum notice standards and encourages the public notice authors to consult with Corporate Communications & Engagement staff to ensure all appropriate tactics are used when providing notice to the public. The City has a dedicated News and Notices section with 1,065 current subscribers, where all City notices are posted in one centralized location.

By removing the requirement for printed media notices, where not statutorily required, the policy provides more flexibility while ensuring legislative requirements are met. In instances where newspaper notices are required, such as the Publication of Financial Statements, election notices, or notices required under other legislation including the Planning Act, the City will use The Hamilton Spectator based on the general circulation requirement, in addition to notices posted to the City’s website and digital publications. Many other municipalities have moved towards the publication of notices on their websites either exclusively or with a hybrid approach given the changing media landscape.

What this really amounts to is the city walking away from the concept that they really want to keep the public informed.  Transparency and accountability took another punch in the head.

Financial Matters:

Costs will be incurred depending on the type and frequency of notice. If a legislative requirement to post notice in print media exists, the associated cost is unavoidable. Below is a cost comparison for comparable ads in The Hamilton Spectator versus The Burlington Post. These are the preferred rates for the City as provided by Communications staff. This price list is not extensive and meant to show cost differences.

Approximate size of ad Burlington Post The Hamilton Spectator
5” x 5” $372.50 $895
10” x 5” $696 $1,650

Whereas the cost to post notices in the Hamilton Spectator are nearly triple than The Burlington Post, the frequency of the required notices under the Municipal Act, 2001 can be expected to decrease. In some instances of notices required under the Planning Act, those costs are forwarded onto the applicants.

Total Financial Impact

On average, there have been 250 ads placed throughout the year, but that number does fluctuate. In 2022 the print costs totalled $131,103 with the Burlington Post. Staff will monitor the increased advertising costs closely in 2024 and mitigate the financial impact where possible. Should an increase to the City’s advertising budget be required, staff will identify the need as part of the 2025 Financial needs and Multi-year Forecast for the Mayor to consider for inclusion in the 2025 Proposed Budget.

 

 

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Why publish an on line newspaper when media just isn't what it used to be. The Gazette isn't just media - it is Essential Reading

By Pepper Parr

January 27th, 2024

BURLINGTON, ON

 

You got here when you clicked on the Essential Reading graphic.  Let me make the decision you made to click worthwhile.

When people ask me what the Gazette is, I tell them it is Essential Reading for people who live in Burlington and want to know what’s going on and what your City Council is doing.  We make that point when we say: Informed people can make informed decisions.

Ensuring that the people you elected are kept transparent and accountable happens when there is fact based media, supported by informed opinion keeping an eye on them.

Who is out there helping you understand what is happening?.  Recall the people who spoke bluntly about the tax increase the city put in place?  You would have read about their delegations in the Gazette

There is a major change in the patio program the city has put in place; what started out as three patios has grown to more than 20 that will pop up on the streets of the city. They are changing the city streetscape with little comment from the public.

The Gazette has been publishing for 12 years.  We are members of the National Newsmedia Council; an organization we are accountable to.

We are experimenting with different ways for readers to interact with the news and opinion we publish because that is what Essential Reading is all about.

 

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City spins out a media release on the new taxi service

By Pepper Parr

December 7th, 2021

BURLINGTON, ON

 

The City Hall communications people put out a media release on the taxi situation in the city.

With the Public Vehicle By-law amendments providing a temporary solution to replace lost taxi service, the City of Burlington is sharing that Blue Line Taxi company has been issued a new taxi licence. Blue Line Taxi will start to service Burlington residents today. To book taxi service, Burlington residents can call Blue Line Taxi by phone (905) 525-0000 or book online at 525blue.com.

905-525-0000 will bring one of these cabs to your door

The by-law that governs the issuance of new taxi licences was written to meet the needs of the taxi business model that existed in 2009.  To allow new business to enter the Burlington transportation market, City staff recommended interim by-law amendments.  These amendments provide flexibility in the application process to meet the demands of current business models.

 

Quick Facts

  • Burlington’s main taxi service provider Burlington Taxi ceased operation on Nov.26, 2021
  • At the Nov. 30, 2021 Special Council meeting, City Council approved amending the Public Vehicle By-law to allow exemptions to existing licensing requirements so other taxi services could apply to provide service for Burlington residents
  • The by-law amendments allowed applications for new taxi owner licences/plates to open on Dec. 2, 2021 until all spaces are full
  • The by-law amendments are intended to provide a temporary solution. City staff are aiming to undertake a comprehensive review and consultation and have a new by-law created prior to December 31, 2023.
  • Further review is required not only to determine appropriate taxi licensing requirements, but to investigate the ‘rideshare’ businesses and options for regulating that market.

 

Mayor Marianne Meed Ward

Mayor Marianne Meed Ward said: “I know we all welcome the news that taxi service can resume in our community as early as today, and in time for the holidays. I want to thank the successful applicant for coming forward, and I’m grateful to City staff and my Council colleagues for working quickly to find a temporary solution to restore taxi service in Burlington immediately. I also thank staff for their ongoing efforts to bring forward a permanent solution to this issue. As well, thank you to Burlington Taxi for their 53 years of dedicated service to our community.”

Ward 4 Councillor Shawna Stolte

Ward 4 Councillor Shawna Stolte said: “As we learned earlier this morning, amendments to our Vehicle/Taxi Bylaw will allow us to welcome 13 new taxi vehicles onto to our streets as of today, Tuesday, December 7, 2021.  Staff are open and eager to review additional licenses to increase this number of available taxi vehicles as multiple companies in the taxi industry continue to come forward with applications.  It was unfortunate that these changes and amendments were not considered before the closure of Burlington Taxi as this could have avoided the subsequent transportation crisis for many Burlington residents, but I am relieved that an expedient way forward was sought by staff and I look forward to the renewed commitment to this valuable mode of transportation for Burlington residents in the future.”

There is some “shame on you” to be spread around on this one.

Related new stories:

Scott Wallace Talks Back

Burlington Taxi announces the need to close

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Using social media and online news police were able to return much of the stolen property.

Crime 100By Staff

August 20th, 2019

BURLINGTON, ON

 

The Halton Regional Police Service found that working with its media made it possible for residents to be reunited with their stolen property.

On August 16, 2019, a Hamilton resident learned about the recovery results that came out of the arrest the Regional police made on July 4th.

Stolen - currency collection

Much of a currency collection was recovered by police.

Investigators in Burlington – 3 District Criminal Investigations Bureau were contacted and later reunited the victim with over 95% of the recovered stolen property.

Investigators are currently liaising with Hamilton Police and further charges are pending.

The remaining property can be seen by clicking here:

Anyone who may have additional information concerning this investigation is asked to contact Detective Constable Jacques Brunelle of the 3 District Criminal Investigations Bureau at 905-825-4747 ext. 2334 or the 3 District Criminal Investigations Bureau general line at 905-825-4747 ext. 2316.

Tips can also be submitted to Crime Stoppers “See Something? Hear Something? Know Something? Contact Crime Stoppers” at 1-800-222-8477 (TIPS), or through the web at www.haltoncrimestoppers.ca.

In the original media release the Halton Regional Police Service advised the public that they had arrested a suspect attempting to gain entry into the Kings Carwash located at 1448 Grahams Lane in Burlington. At the time of the arrest a large quantity of jewelry believed to be stolen was recovered and remains unaccounted for.

Bradley MARK (37) of no fixed address was charged with

• Break and Enter with intent
• Possession of Break in instruments
• Possession of property obtained by Crime
• Fail to comply with probation order

He was held pending a bail hearing.

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National Newsmedia Council statement

The Burlington Gazette is a member of the National Newsmedia Council.
When the Gazette was covering a meeting of the Halton District School Board we made an error and attributed a statement to one of the trustees from Milton when it was made by one of the trustees from Oakville. The two sit side by side during school board meetings. We corrected the error but not to the complete satisfaction of the trustee. The NNC requires the Gazette to publish their report on how they respond to a complaint. That report is set out below.

April 3 2018
The National NewsMedia Council has upheld a complaint about accuracy and errors correction in the Burlington Gazette.

The March 22 2018 article reported on a Halton District School Board meeting, where part of the discussion was about a new administration building.

The complainant, Kim Graves, stated that two statements in the article were untrue.

The first cited inaccuracy was that “The Oakville and Milton trustees didn’t like the distance they would have to drive to get to Board meetings if they continued to be held in Burlington”. No trustees were named in the article but Graves, a trustee from Milton, objected that she did not make that statement.
Graves said the second untrue statement is that trustees “are queasy” about discussing the new administration centre. She said the statement implied all trustees are queasy, and is untrue because she is not queasy about having the discussion.

In its response, The Burlington Gazette said it did not refuse to make a correction, but that it would review the three-hour video of the meeting web cast.

Subsequently, the news outlet published a correction stating that in an “earlier version of this news story we said that Milton trustee Kim Graves had complained about the distance she had to drive to get to school board meetings” and that it was the trustee beside her who made the comment.

That correction also stated “we said ‘… they were a little queasy about having this matter on the table…’. It would have been more correct to say that some were queasy.”

The complainant objected to the first part of the correction as inaccurate. She noted the original article did not name her as making a statement, but did incorrectly imply she made a statement.

Based on the above, Council upheld the complaint about an inaccurate statement. It also upheld the complaint about the correction, because it incorrectly conveyed the original statement and drew unwarranted attention to the complainant. It is worth noting that the original statement implied six trustees were of the same view, but the correction admitted to misattributing a comment to just one.

The complainant also raised questions about the news media’s approach to making a correction. While it is reasonable for the journalist to double check the audio video recording, and to ask for a quote on that or another issue, it is also the prerogative of the trustee or any other interviewee to decline to comment. A correction should not be contingent on providing a further quote.

The news outlet defended its request for further quotes, and stated it “wanted to see a statement that was clearer” than the complainant’s earlier comments.

As a general comment, Council noted that tension between the media and institutions is normal and part of the accountability dynamic of a healthy democracy. However, journalistic standards of accuracy, opportunity to respond, attribution, citing reliable sources, and willingness to make prompt and meaningful corrections are essential in a reputable media. Similarly, government and institutions have a role in allowing media access to information, and those in public office must expect a higher degree of scrutiny and less privacy than those individuals in private life.

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National Newsmedia Council upholds a complaint against the Gazette.

March 10th, 2018

The Burlington Gazette has been a member of the National NewsMedia Council for five years. We became members when it was the Ontario Press Council.

The Council is in place to ensure generally accepted journalistic practices are followed.

We disagree with the decision the Council made in their March 9th founding but as members we are obliged to publish their reports.

The Council decision is set out below.

 

nnc logo - just type

March 9, 2018 – For immediate release
2018-06 Ako-Adjei vs Burlington Gazette

 

The complainant, Kwabe Ako-Adjei, said the December 15 2017 Burlington Gazette article, “Major
organizational moves by the city manager seem to be out of focus”, contained inaccurate information.

He cited specific examples including errors in the reporting of a department re-organization and a staff change. He argued the errors could have been avoided with an email to city staff for verification. The complainant emailed the news organization a list of five points it felt were inaccurate and asked for a correction of the article.

The complainant also objected to the manner in which corrections were done, which was to append portions of the complainant’s email, in a different font colour, to the top of the article.

Subsequently, the complainant provided an example of an article that was critical of a city manager and published without giving the staffer opportunity to respond.

The Burlington Gazette responded by contacting NNC staff for clarification about the complaints. Staff stated a response should speak to the method of correction, and the reasons to seek verification of the information or not.

After three weeks with no further response from the news organization, NNC staff issued a warning that a recommendation would go ahead based on the information at hand.

At that point, the news organization responded with information detailing conflicts with municipal officials and expressing the opinion that city hall was trying to ‘shut down’ the Burlington Gazette.

The response also noted the publisher previously met with NNC staff for a discussion on journalistic standards about separating news from opinion in articles.

Finally, the Burlington Gazette suggested the complaint should be set aside until the publisher’s legal conflict with the city is settled.

On reviewing the complaint and related materials, the articles in question, and the news organization’s response, Council upheld the complaint about accuracy. The complainant, who is a city staff member, provided information that pointed to reporting errors. The publisher acknowledged one error and did not contradict others, nor did he defend his original material.

The complainant invited the publisher to call city hall to verify facts. There is no evidence that the publisher responded to those invitations. In contrast, the publisher stated that the city manager is trying to shut down the news organization.

In reviewing the article in question, the news organization failed to follow generally accepted journalistic practice for making corrections, which is to label the correction, state the correct material, and make clear what material it replaces. Council upheld this portion of the complaint.

Council found repeated instances in the submitted material where news and opinion were not adequately separated. The article in question was labeled both ‘News’ and ‘News Analysis’, which is not helpful in letting the reader know if news or opinion was being presented.

It was also evident that the news organization made liberal use of reported information without seeking verification, with qualifiers such as “according to people who were in the room”, and suppositions such as “appeared to have looked at Tanner in a manner that was uncomfortable to her”. Widely accepted journalistic standards require verification of fact, naming sources of verification when appropriate, and giving those named an opportunity to respond.

In light of the reasons stated, the NNC upholds the complaint.”

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Library given funds to purchase a 3D printer, a digital embroidery machine and new digital media software.

News 100 redBy Pepper Parr

October 16th, 2017

BURLINGTON, ON

 

She was in what she calls her “happy place” sitting quietly with her library card in her hand getting ready to speak.

McMahon IdeaworksEleanor McMahon, the Minister of Tourism, Culture and Sport was kicking off Public Library Week and announcing improvements to digital services at 307 libraries and library organizations across the province.
She spoke too of the valuable role that libraries play in Ontario communities.

Shelagh Paterson, Executive Director, Ontario Library Association said that libraries serve as the greatest equalizer for access to information across our communities.

The Library Digital Services fund provides resources for people in the community to use at its Ideaworks Studio, including a new 3D printer, digital embroidery machine and new digital media software. People will be able to enjoy these specialized technologies for their own interests and to help with projects and schoolwork.

EssentialMcMahon told the small audience that Ontario is increasing access to technology, digital services and training opportunities at public libraries in towns, cities and Indigenous communities across the province. Funding is helping libraries offer more technology in their communities, such as wireless internet connections, new computers, and e-books, as well as classes on topics like social media and computer literacy.

Libraries and shoppingOntario is investing $3 million through the Improving Library Digital Services fund to support up to 307 libraries and library organizations across the province. This includes $1 million for rural, remote and First Nation public libraries through 2017 Budget Talks. Burlington Public Library is receiving $25,000 from this fund.

This investment builds on a commitment in Ontario’s Culture Strategy to support Ontario’s public and First Nation libraries as essential spaces for people to access cultural experiences, technology and community life.

Library week runs from October 15-21; the first took place in 1985

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National Newsmedia Council upholds complaint against the Gazette.

News 100 redFor immediate release

September 14, 2017

BURLINGTON, ON

 

The National NewsMedia Council has upheld a complaint that the Burlington Gazette breached journalistic standards in printing a correction that was inaccurate and did not provide opportunity to respond to an allegation.

Complainant Denise Davy stated that a May 23 2017 article, “The Gazette erred – Director of Education Miller did not meet with MPP McMahon”, provided no evidence to support a statement in the correction that false information was “knowingly given”, and allowed no opportunity to respond to that allegation.

nnc logo with glassesThe complainant stated that she was called by the Burlington Gazette for information related to a school closing, and in that conversation she stated the director of education met with the MPP about a school closing issue. The news media organization reported her information. Later the same day it ran a correction stating the meeting in question had not occurred, and that “false” information was knowingly given. The complainant alleged the inaccurate correction and accusation impugned her reputation as a writer. She provided wording for an amended correction.

In its response, the news media organization said the interview with the complainant was interrupted and not resumed. It justified the decision to rely on a single source for the original story by referring to the established working relationship with the complainant. The correction article reported the director of education stated the meeting format was by phone rather than in person. There was no evidence of effort to verify either source in either instance.

The paper’s correction apologized to the director of education and the MPP, and faulted the complainant for the error. The news media organization denied the correction impugned the complainant’s character as it did not specifically identify her.

Reviewing the articles, Council found the news media organization’s view that it did not specifically identify the complainant was disingenuous in view of reporting her gender, occupation and position on the controversy. As well, the complainant was named and her photo was included in the original article, which remained easily searchable on the news media organization’s website.

No evidence was provided to support the statement in the correction article that the information given by the complainant was known to be false. The unsupported statement in question is an allegation of intentional error or shortcoming, with no indication there was opportunity to reply to the accusation. Council found the correction breached journalistic standards of accuracy and accountability by making a serious allegation and by failing to provide opportunity to respond to the allegation.

In upholding the complaint, Council noted it is commendable that the news media organization corrected information about whether a high-level meeting on a contentious community issue was held in person or by telephone. However, no evidence was offered to support the allegation that the flawed information was known to be false.

Best journalistic practice is to avoid single-source material. Adherence to that practice may have avoided the problem in the first place. In this case, the error was in the format rather than in the fact of the meeting. Because there was a breach of best journalistic practice, a simple clarification noting a reporting error would have been appropriate.

The complainant specified the wording of a correction. Because the NNC supports the prerogative of news media to determine their own content, it will not dictate the wording of a correction or compel a member to publish an apology. The NNC does expect member news organizations to publish or post NNC decisions in the case of an upheld complaint.

The NNC’s business is to consider complaints about journalistic standards. It declines to comment on the allegation that the complainant’s character was impugned.

The Gazette and the Newsmedia Council

Reach the National Newsmedia Council

The Gazette wished to add that “We have been judged to have erred and accept the wisdom of our peers.”

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Gazette to be held accountable by National Newsmedia Council.

News 100 redBy Pepper Parr

September 9th, 2017

BURLINGTON, ON

 

The Gazette is a member of the National NewsMedia Council

We became members when the organization it was known as the Ontario Press Council – at that time we were one of the earlier online newspaper accepted into member unanimously by the Board of Directors at that time.

We pay an annual fee to be members – it isn’t cheap.

The National NewsMedia Council (NNC) does not impose its own code of practice. Instead, it expects members to adhere to their own or some generally-accepted code of journalistic standards, practice and ethics.

nnc logo with glassesIn considering a complaint, the NNC has regard for a cascading set of criteria that includes the news organization’s own code of conduct; generally-accepted national and regional journalistic standards; standards such as those of the Canadian Press and the Canadian Association of Journalists; such legal or ethical guidelines as appropriate; and any other considerations deemed valid by the Board.

The NNC promotes media ethics and responsible journalism through our mediation services, pre-publication advising, and outreach.

One of the prime purposes of the NNC is the provision of a place people can go to and air complaints they have about how media has treated them.

This is a valuable public service that is needed – media have to be held to account.

The NNC works diligently to get both sides of the story and they issue a statement that can be either:

An upheld complaint.
Dismissed complaints.
Dismissed with reservations.
Resolved due to corrective action taken.

As NNC members the Gazette is expected to publish any decision made to the Council.

NNC landing

National Newsmedia Council advertisement that promotes the purpose of the Council.

In the past several months there have been two complains made to the NNC about material published in the Gazette.

Both relate to the closing of two of the city’s seven high schools – and in each case the matter came from the Bateman community.

The fist was a complaint that we violated our privacy policy – which we in fact did. We published the name of an individual who has chosen a pen name rather than his own in a comment he made related to a Gazette article.

We later learned that the individual was a member of a Board of Education Advisory committee who we felt was hiding behind the pen name rather than letting readers of his comments know where his thinking was comment from.

We were asked by the NNC to apologize for braking our own rules which we did and that matter was closed.

Since then the Gazette has announced that it is in the process of changing its privacy policy; quite what form that policy change will take has not yet been determined.

We want to provide a form for people to air their views. We regret that frequently some people use a pen name and attempt to”game” the process. A number of news organizations have given up on a comments section. We are not prepared to go quite that far.

The second complaint is much more complex – it relates to a matter of fairness and just how much we did to ensure that we were fair and complete in our reporting.

The prime concern appears to be that we did not name the person we were reporting about but that anyone could read between the lines and determine who it was. Perception and reality are not the same thing.

Unhappy parentIn our conversations with staff at the NNC they understand and appreciate that the closing of a high school is a very emotional issue and feelings come to the surface quickly. The situation at Bateman is very, very hard for many of the parents who have children in the Community Pathways Program to deal with.

We won’t comment further on this until the National Newsmedia Council has issued their decision, which we are advised will be before the end of the month. We hope at that time that we can name the individual, publish the content of the complaint and the Council decision which we will abide by.

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National NewsMedia Council reports to its members: The Gazette has been part of this organization or a number of years.

The Burlington Gazette is a member of the National NewsMedia Council. This is the body in place to protect the public interest and ensure that media are fair, not always something that is easy to define.

Every quarter we get an update on what the association is doing and what other news media are up to.

We thought we would share what John Fraser, the president of the NNC, had to say.
Fraser has a rather impressive bio – he was the first North American reporter to be posted to China when he was with the Globe and Mail. He was also a former Master of Massey College. He is also a shameless punster; don’t let him get started.

opinionandcommentBy John Fraser

April 6, 2017

BURLINGTON, ON

 

Opinion-mongering is one of the great bulwarks of traditional journalism. If you look at the history of newspapers, it will inevitably lead back to the glory days of London’s “Grub Street” periodicals and political broadsheets in the early 18th-century, generally favouring one party over another. Within a few decades, the business of music and theatre reviews also started up, either in their own broadsheets or attached to leading periodicals.

nnc logo - just typeThere is, these days, a kind of return to these foundational roots in the rapid and happily unregulated rise of specialized digital journalism platforms. iPolitics, for example, has started asserting itself on the national consciousness as an important source of knowledge on our political and governmental life. Ditto for impressive digital-only publications like The Tyee; or some of the newest members of the NNC like Musical Toronto or Queen’s Park Today. They come about because there are readers who care about the things these platforms report and comment on and they want to stay informed. They also like the angle or perspective taken, and especially the sharp commentaries.

The diffusion is equally a challenge for readers as it is for an organization like ours which strives to offer a legitimate and independent service to deal with disputes or errors or misunderstandings, whether on a digital service or the printed page. It’s the misunderstandings about opinion mongering that I want to focus on in this issue of the NNC Newsletter. Columnists and reviewers often have strong opinions and strong opinions invariably arouse reactions, one way or another.

A big part of the NNC mandate and our day to day work is to explain to complaining members of the public the traditional role of critics and reviewers, whether in the arts, the legislature, or even the dining rooms of the nation. When an outraged bistro owner feels a food critic has been unfair in Toronto Life, or an angry patron of the Canadian Opera objects to a critical evaluation of a performance, or a political party member feels there is a particular bias in a column about his or her favourite public figure or issue, our team at the NCC spends a decent amount of time explaining the role of the columnist or critic. It is part of the service, you might say.

John Fraser

John Fraser

I am a former arts reviewer and former political commentator, so believe me I know exactly how exercised readers can get about opinion mongering. I often find myself explaining what I firmly believe is the matrix of a healthy political or performing arts life in any community and it usually involves engaging the public through reviews or commentaries that are studied in their provocation. If, on the other hand, a writer makes factual errors, it is a legitimate source of complaint with which we always deal very seriously. If it’s a matter of “he says, I say”, then we try to put it in the context of acceptable community standards and practice.

Fraser book cover

John Fraser wrote an award winning book on his experience in China where he reported for the Globe and Mail.

This usually works to the complainant’s satisfaction, but sometimes it doesn’t. In one such encounter we have had recently, we listened for an age (and several times) to a complaint about an editorial in a leading newspaper. The complainant was exercised by the fact that there were conflicting facts which emerged after an editorial had been published (a day later in fact). His solution was to ask the NNC to order the newspaper to add a note to the digital version of the editorial which said, in effect, “This was researched and written before counterbalancing facts emerged.”

We tried to explain that this was something that could be put on almost any article anyone published. The logic escaped him and he is probably still complaining to anyone who will listen that both the newspaper and the NNC lack 20-20 hindsight – or is it foresight? Hindsight, in fact, we have. Foresight is for unanswerable or unresolvable complaints.

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Media event on New Year's Day - should have made it a levy and invited the whole city.

News 100 redBy Pepper Parr

December 29th, 2016

BURLINGTON, ON

 

Something is up!

Gould Karina H&S

Burlington MP Karina Gould will be working New Year’s day.

Burlington MP Karina Gould has called a media conference for Sunday January 1st at Tansley woods to announce what Burlington is going to get in terms of the Canada 150 fund projects.

Sunday media conferences are rare in this city – the federal Liberal’s jut might be directing their members across the country to hold these New Year’s Day events.

Robert Steven AGB

Robert Stephen, President of the Art Gallery Burlington.

President and CEO of the Art Gallery of Burlington, Robert Steven, and Peter Martin, President of Sound of Music are going to be part of the media conference which suggests there are some goodies for them.

The event will take place at noon New Year’s Day – it will be interesting to see just how much media the event gets.

 

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New Horizon for Canadian Players: Catchbet Casino and Sportsbook Launches

By Donald J. Hicks

April 7th, 2025

BURLINGTON, ON

 

Canadian online gaming enthusiasts have a compelling new option with the official launch of Catch.bet, a platform combining a comprehensive sportsbook with a full-featured online casino. This Canadian-focused gaming destination arrives at a time when player expectations are higher than ever, bringing several notable advantages for local players.

Canadian-Centric Design

Catchbet distinguishes itself immediately through its dedicated focus on Canadian preferences. The platform operates entirely in Canadian dollars, eliminating the currency conversion headaches that plague many international sites. This seemingly simple feature significantly improves the player experience by providing clarity on exact stakes, winnings, and bonus values.

The platform’s payment system integrates seamlessly with Canada’s most popular financial services, including Interac e-Transfer, major Canadian bank cards, and several e-wallet options popular in the region. These integrations result in faster processing times for both deposits and withdrawals compared to platforms that primarily serve other markets.

Comprehensive Sports Coverage

CFL and the Blue Jays – couldn’t ask for much more – but there is more.

For sports betting enthusiasts, Catchbet offers remarkable depth in markets that matter to Canadian players. NHL coverage is particularly robust, with extensive pre-game and live betting options for every matchup. Beyond hockey, the platform provides exceptional coverage of:

  • CFL football with player props and team specials
  • Toronto Raptors and NBA basketball
  • Toronto Blue Jays and MLB baseball
  • Canadian Championship soccer
  • UFC/MMA events featuring Canadian fighters

This sports selection reflects actual Canadian interests rather than forcing players to adapt to European-centric offerings common on international platforms.

Casino Experience

The casino section complements the sportsbook with a carefully curated game selection from top providers. Rather than overwhelming players with thousands of identical slots, Catchbet focuses on quality and variety:

Live dealers in your time zone.

Classic and video slots from premier developers

Table games including multiple blackjack and roulette variations

Live dealer options operated during peak Canadian hours

Video poker and specialty games

The casino interface prioritizes intuitive navigation and quick loading times, with thoughtful categorization making it easy to find games that match personal preferences.

Responsible Gaming Commitment

Catchbet launches with robust responsible gaming features that go beyond industry standards. Players can set deposit limits, wagering limits, and session time restrictions directly from their account dashboard. The platform also provides easy access to self-assessment tools and connections to Canadian support resources.

What This Means for Canadian Players

Catchbet’s entry into the market represents a shift toward more localized gaming experiences for Canadian players. Rather than adapting to platforms designed primarily for other regions, Canadians can now enjoy an experience built specifically for their preferences and needs.

A destination that truly understands Canadian preferences.

The platform’s combination of Canadian-friendly payment options, regionally relevant sports markets, and intuitive design addresses many common frustrations experienced by Canadian players on international sites. For players seeking a gaming destination that truly understands Canadian preferences, Catchbet offers a refreshing alternative to generic international platforms.

As the Canadian online gaming market continues to evolve, Catchbet’s focus on local relevance sets a new standard for what players should expect from gaming platforms operating in the country.

Catch.bet, a platform combining a comprehensive sportsbook with a full-featured online casino.

 

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Statement from the Chief Medical Officer of Health: new measles cases rise to 173

By Staff

March 14th, 2025

BURLINGTON, ON

 

Today, Dr. Kieran Moore, Chief Medical Officer of Health, issued the following statement:

“Over the last several weeks, we have seen the number of new measles cases rise to 173 bringing the total number of confirmed cases in Ontario to 350 since 2024, including 31 hospitalizations. This is the most measles cases Ontario has seen in over a decade. It is critical we work together to mitigate further spread of this vaccine-preventable disease.

Over 96 per cent of cases in Ontario are among individuals who are unimmunized, or have unknown immunization status, and were exposed in their community or while travelling. A majority of Ontario’s cases are concentrated in southwestern Ontario among unvaccinated people.

Vaccination is the most effective way to limit the spread of measles.

Vaccination is the most effective way to limit the spread of measles and protect yourself and your loved ones. The measles, mumps and rubella (MMR) vaccine has been in use for more than 50 years and is proven to be one of the safest and most effective vaccines available. All Ontarians should ensure themselves, and their children, are up to date on their vaccinations. Children who are fully immunized with two doses of the measles vaccine are nearly 100 per cent protected, with one dose estimated to be up to 95 per cent protective.

As part of routine vaccination schedules, children should receive two doses of the measles vaccine, their first at 12 months and a second when they are between four to six years old. If you are not sure about your immunization status, please contact your health care provider or your local public health unit.

Measles spreads easily among those who aren’t vaccinated and can lead to serious health issues including pneumonia, respiratory failure, swelling of the brain, and in rare cases, death.

Measles spreads easily among those who aren’t vaccinated and can lead to serious health issues including pneumonia, respiratory failure, swelling of the brain, and in rare cases, death. If you think you or a family member has been exposed to measles, please contact your health care provider immediately. Before any visit, be sure to call ahead to let them know that you are coming and that you suspect that you may have measles so appropriate precautions can be taken.

We will continue to work alongside our public health partners to respond to measles and to ensure the health and safety of communities across the province.

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Maximizing Your Social Media Advertising Budget: Tips and Tricks

By Farooq Azam

January 28th, 2025

BURLINGTON, ON

 

Combined these are two of the best tools available.

Social media advertising is a powerful tool for reaching your target audience and achieving marketing goals, but without proper allocation and optimization, it’s easy to overspend with minimal results. To get the most out of your budget, it’s essential to choose the right platforms, refine your targeting, and continually optimize your campaigns. Here’s how to allocate and optimize your ad spend across platforms like Facebook, Instagram, LinkedIn, and TikTok to achieve the best results.

Understand Your Target Audience

Before allocating your budget, you need a clear understanding of your target audience. Each platform attracts different demographics:

  • Facebook: Ideal for reaching a broad audience, including older demographics and diverse interest groups.
  • Instagram: Popular among younger users, particularly Millennials and Gen Z, and excels at visual storytelling.
  • LinkedIn: Best for B2B marketing and professional services, with an audience of decision-makers and industry professionals.
  • TikTok: A favorite among Gen Z and younger Millennials, perfect for brands with creative, fun, and engaging content.

By understanding where your audience spends their time and how they interact with content, you can allocate your budget to platforms that align with your campaign objectives.

Allocate Budget Across Platforms Strategically

Effective budget allocation for social media advertising is multi-layered; it’s important to divide it proportionally across platforms based on their potential ROI for your business. Here’s a general guideline:

  • Facebook and Instagram: Allocate a significant portion of your budget here, especially if you’re targeting a broad audience or running e-commerce campaigns. Their advanced targeting options and visual formats are highly effective for most businesses.
  • LinkedIn: Set aside a higher cost-per-click (CPC) budget if you’re targeting professionals, as LinkedIn ads tend to be pricier but deliver high-quality leads for B2B campaigns.
  • TikTok: Dedicate a smaller portion of your budget to TikTok for experimental or creative campaigns that require engaging, short-form content.

Always leave room for testing, especially if you’re exploring a new platform.

Set Clear Goals and Objectives

Define what you want to achieve with your social media advertising. Common goals include:

  • Increasing brand awareness.
  • Driving website traffic.
  • Generating leads.
  • Boosting sales or conversions.

Your goals will influence your ad format, targeting strategy, and budget allocation. For example, if your goal is lead generation, LinkedIn’s Lead Gen Forms might be a better investment than TikTok’s short-form videos.

Optimize Ad Formats and Creative Content

Each platform has unique ad formats, so tailor your content accordingly:

  • Facebook and Instagram: Use carousel ads, video ads, and Stories to engage your audience. High-quality visuals and compelling captions are crucial.
  • LinkedIn: Focus on Sponsored Content, InMail ads, and thought leadership pieces. Highlight industry expertise and actionable insights.
  • TikTok: Create short, engaging videos that align with trending sounds or challenges. Authenticity and creativity are key to success on this platform.

Ensure your ad creative aligns with your brand identity while resonating with the platform’s audience.

Refine Targeting and Audience Segmentation

Targeting the right audience ensures your budget is spent efficiently. Use these strategies:

  • Custom Audiences: Retarget website visitors or engage with existing customers using custom audiences on Facebook and Instagram.
  • Lookalike Audiences: Find new prospects similar to your best customers by creating lookalike audiences.
  • Interest and Behavior Targeting: Focus on users’ interests, job titles, or behaviors, especially on LinkedIn and Facebook.
  • Geographic Targeting: Narrow down your audience based on location to avoid wasting ad spend on irrelevant users.

Continuously monitor your audience performance and make adjustments as needed.

Test and Measure Campaign Performance

Regular testing and optimization are crucial for maximizing your social media advertising budget. Use A/B testing to experiment with different ad formats, headlines and captions, and targeting options.

Track metrics like click-through rates (CTR), cost per click (CPC), cost per acquisition (CPA), and return on ad spend (ROAS) to identify which campaigns deliver the best results. Platforms like Facebook Ads Manager and LinkedIn Campaign Manager offer robust analytics tools to help you measure performance.

Focus on Retargeting and Remarketing

Retargeting ads allow you to re-engage users

Retargeting ads allow you to re-engage users who have already interacted with your brand. These campaigns are often more cost-effective and yield higher conversion rates. Use retargeting to:

  • Remind visitors about abandoned carts (e-commerce).
  • Nurture leads who have downloaded a resource (B2B).
  • Promote time-sensitive offers to recent website visitors.

Keep up to date with new tools that help you do a better job.

Stay Up-to-Date with Platform Trends

Social media platforms are constantly evolving. Stay informed about new ad formats, algorithm changes, and emerging trends to ensure your strategy remains effective. For instance, TikTok’s shoppable ads or Instagram’s interactive Stories features could offer unique opportunities to reach your audience.

Keys to Effective Budget Allocation for Social Media Advertising

Maximizing your advertising budget requires strategic planning, creative execution, and continuous optimization. By understanding your audience, setting clear objectives, and tailoring your approach to each platform, you can achieve better ROI and drive meaningful results. Regularly analyze performance and adapt your strategy to ensure every dollar spent contributes to your business goals. With the right approach, social media advertising can be one of the most impactful tools in your marketing arsenal.

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Just how much trouble is North American media in?

By Pepper Parr

January 17th, 2025

BURLINGTON, ON

If you want to know just how much trouble media is in North America try this on for size.

Jeff Bezos with his second wife Laura Sanchez

The Washington Post, owned by Jeff Bezos, who owns the Amazon organization told the Post editorial staff they were not to endorse any candidate during the election.

The Post was said to be getting ready to endorse Kamala Harris.

The Post had a tag line, Democracy Dies in Darkness, that was always published under the title of the newspaper.

Continue reading Just how much trouble is North American media in?

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New Democrats expect to get their hands on details about Doug Ford’s use of a personal phone for government business.

By Staff

January 13th, 2025

BURLINGTON, ON

 

This could be embarrassing!

Marit Stiles, Leader of the Official Opposition

Marit Stiles, Leader of the Official Opposition NDP,is absolutely delighted with the Information & Privacy Commissioner’s ruling that details about Doug Ford’s use of a personal phone to conduct government business will be made available to the public.

She said – “Today is a step towards transparency and accountability in Ontario. We have seen this government use every trick in the book to keep things hidden from the public – from secret code words to “accidental” data wipes . Today’s IPC decision means there’s one less place for them to hide.”

“People in Ontario deserve better than a Premier that doesn’t want you to know who he’s talking to or what he’s saying. Doug Ford likes to say his personal phone is open to anyone – but it’s just another way to for him to give preferential treatment to powerful lobbyists and personal friends.”

Continue reading New Democrats expect to get their hands on details about Doug Ford’s use of a personal phone for government business.

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When it comes to EV charging stations council needs to decide what’s important, photo ops and social media, or leaving money in people’s pockets so they can act locally

By Eric Stern

January 12th, 2025

BURLINGTON, ON

 

Think globally, act locally.

I’ve owned a Tesla Model 3 since 2019 and have over 140,000 km on the odometer. In 2019, Elon Musk was a visionary, it’s odd how quickly things change.

How does charging an EV work and how do you make it work for you?  Don’t depend on the city to do that for you.

There are two scenarios for charging.

Continue reading On EV charging stations: council has to decide is it photo ops & social media, or money in people’s pockets so they can act locally

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Hospital Coalition makes a strong point: Every new social program is an income transfer

By Natalie Mehra

December 24th, 2024

BURLINGTON, ON

 

As I sit down to write a holiday message to you that I hope has some meaning, I am thinking about a couple of ground shaking events that have happened in the last few weeks, one in the U.S. and one here.

In the United States, Luigi Mangione has been charged with the shooting of UnitedHealthcare’s CEO Brian Thompson. The assassination-style killing has provoked an outpouring from the American public. MEMEs (internet graphics) and videos abound. All over the internet are new folk songs written about Luigi. People have taken to inserting Luigi into photos at their work, school, or home, to provide him with an alibi. Photos have been altered to look like stills from Mission Impossible: there’s Luigi, alert, svelte, young, almost impossibly tidy in his orange jumpsuit, highlit against a phalanx of police escorting him out of a helicopter overlaid with a soundtrack of pumping hip-hop.

Luigi has become a cultural hero.

It is no wonder. Forbes reported that UnitedHealthcare denies more claims than other health insurance companies in the U.S. —  rejecting up to one-third of claims the magazine says. Similar reports have gone viral. (The company denies them.) Thompson — the CEO who was killed — made of $10.2 million annually, including salary, bonus and stock  options. UnitedHealthcare, part of the giant conglomerate UnitedHealth Group, reported more than $16 billion in operating profits last year. That’s $16,000,000,000 in profits. Making millions (or billions) from denying health care to people has them angry. Beyond angry. This week’s events have tapped a vein of seething fury in America, uniting people across political lines in a country that is deeply divided.

In the United States, medical costs are the number one reason for bankruptcy. Fifty-six million people struggle with medical debt each year. That’s more than the entire population of Canada. Ninety percent of them took out a second mortgage on their home to pay their medical bills. Eleven million people last year ran up high interest debt on their credit cards to pay medical bills. The cost of (usurious) interest on those cards will leave them in a cycle of debt for years, if not for life.

Last week the public outcry resulted in Anthem Blue Shield reverse a decision to limit coverage for anesthesia during surgeries and other procedures. Their plan was to cease insurance coverage after a recommended duration of time for that type of surgery. Connecticut’s Democratic Senator Chris Murphy expressed the outrage of his constituents: “Saddling patients with thousands of dollars in surprise additional medical debt. And for what? Just to boost corporate profits?….Reverse this decision immediately.”

Here in Canada, we watched the explosive resignation of Finance Minister Chrystia Freeland after a dispute with the Prime Minister’s Office. Reportedly, Freeland and the PMO disagreed over what she described as the HST tax holiday gimmick in the face of an economic statement that reported a $61.9 billion deficit. Leaked to the Globe and Mail was another claim that the Prime Minister’s people were of the opinion that Freeland was unable to articulate the government’s economic plans effectively. Whether it is the fault of the Finance Minister, the Prime Minister ( and/or the media, the opposition parties, the silent social movements in Canada…) it is definitely worrisome to me that Canadians do not have a clear picture of the economic choices ahead of us.

The government reports about $20 billion of that deficit is one-time spending for Indigenous land and other claims currently in court and special COVID payments. After these, the deficit will be in the $40 billion range. I note this in particular because a few years ago I was writing a report and I remember looking back at the Harper years in government, and trying to calculate the total of his corporate and income tax cuts. Bottom line? Harper’s tax cuts took $41 billion per year out of federal revenues as of 2015. That is per year, each year then and since. It is even more per year in today’s dollars.

Lest you think that you benefited from those tax cuts, let’s take a closer look at the actual evidence.

Corporate tax cuts are usually justified as attracting business investment and funding productivity gains, but in fact these tax cuts have resulted in more than $700 billion in corporate “dead money” not going to anything that benefits the public. In fact, Harper’s record was the worst since prior to World War II on key economic indicators including job creation and corporate investment.

Furthermore, income tax cuts virtually always benefit the highest income earners. Remember, income taxes are indexed. That means, the highest income earners pay the most and the rate of tax goes down as the level of income is less. Income taxes redistribute money from the highest income to the middle class and poorest. Under analysis, almost 80 percent of the Harper government income tax cuts went to the highest 15 percent of income earners.

Years ago, economists Richard Shillington and Hugh Mackenzie calculated the value of public services to the median (dead in the middle) income household. They found the value to that household to be $41,000 (in 2009). In today’s dollars that would be more than $60,000 per year for each household. Their point? Funding public services is a net gain to most of us, not a take away.

You may be wondering what this has to do with health care. The answer is taxes have everything to do with health care. Canada created our public health insurance for all in the 1960s because people couldn’t afford health care on their own. As Justice Emmett Hall famously said:

Justice Emmett Hall

“As a society, [we] are aware that the trauma of illness, the pain of surgery, the slow decline to death, are burdens enough for the human being to bear without the added burden of medical or hospital bills penalizing the patient at the moment of vulnerability. The Canadian people determined that they should band together to pay medical bills and hospital bills when they were well and income earning. Health services [are] a fundamental need, like education, which Canadians could meet collectively and pay for through taxes.”  Justice Emmett Hall, was the Chair of the Royal Commission on Medical Services that resulted in the 1968 passage of the Medical Care Act.

The Canada Health Act, passed in 1984, banned extra user fees on patients for medically needed hospital and physician services. We do not have millions of people going bankrupt to pay medical bills because we have public health insurance – paid by taxes. We do not have profiteering insurance companies denying claims to make billions in profit from the sick and the dying.

At the Ontario Health Coalition we are not partisan. We don’t tell people how to vote and we don’t favour one political party over another.That does not mean that we shy away from telling people the truth about the various parties’ positions and records on health care and we will fight any party or government that threatens our health care.

The federal government floated the entire country in the pandemic.

The truth is this. The federal government floated the entire country in the pandemic. They brought in three new social programs: child care, the beginning baby steps of pharmacare and dental care for seniors.

Every new social program is an income transfer — from the highest income earners whose incomes have skyrocketed over the last generation — to everyone else. They mitigate the income inequality dished out by the private marketplace and support people to live to their human potential. Public health care means that we live without the risk of financial ruin if we have an accident or fall ill.

 

When politicians like Pierre Poilievre say they are going to reverse those social programs, like the new dental care program for seniors, in whose interests are they acting? (Remember, Mr. Poilievre was in Stephen Harper’s cabinet — a key decision maker in that government.)

Again, this is not partisan and it absolutely is not an endorsement of any political party. I am writing this because I’m worried about what is missing in the debate about the deficit. Costs are already crushing for most of us. Building & expanding our public services are a key way to reduce costs for people. Cutting taxes for corporations and the wealthy (which most tax cuts over the last generation have done) increase inequality and costs for most of us. The toxic combination of budget constraints while privateers have moved in and are taking money out of our healthcare system that has been devastating. It has to stop.

In the debate about our choices going forward over the upcoming months in Canada, let us please remember that.

Let us also remember that what we do changes public policy. As we end this year, let’s celebrate the incredible job that we do as a Health Coalition, founded to safeguard our public medicare for all. We have shifted public opinion in our province in a way that is unmatched in Canada. Polls show that the opposition to privatization and support for public health care is far higher in Ontario than anywhere else in the country.

That is our work. The slight wins we have had in long-term care — some fines for terrible operators, reinstatement of inspections — have been are due to our relentless efforts together. We still have public hospitals despite Doug Ford’s attempts to privatize them, and the growth in private clinics has not been as robust as his budget plans indicate. That too is our work. We have  been featured in literally hundreds of media stories this year, effectively setting the key issues and holding the Ford government’s feet to the fire.

Much more is needed and we have much more planned, but as we head into the winter break, I just wanted you to know that we — together — are exceptional. The work we do is vitally important. Thank you to the local coalitions across the province, who are our backbone. You have my heart. You are the best of people and I love working with you. Thank you to the Ontario Health Coalition Board of Directors, a dedicated group of thoughtful people whose commitment to the cause deserves our deepest gratitude. Thank you from the bottom of our hearts to the tens of thousands of volunteers out there who have leafletted, come to protests, organized events, helped to research, put out social media posts, written letters, attended meetings and every other thing you do to make our movement one of the most effective and unique in Canada. Thank you to those of you who have donated to help in our common cause. We could not do it without you.

I hope you are proud of our work. It is the privilege of my life to dedicate myself to the principles of equity and compassion that are foundational to our public health care for all. As we head into this season of light, let us keep the light of those beautiful principles burning for all.

Natalie Mehra is the Executive Director of the Ontario Hospital Coalition

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